Web Workshop advisor and regular writer Dan Halliday has launched Swagger, an upstart design and technology agency poised to address London’s always-hungry market for original content and creative marketing solutions.
Dan’s founding partners, Parwinder Dale and Andrew Moscardini, have decades of experience between them across original content, product design and development, and project management. The Swagger team have worked together on numerous projects already, and wanted to bring its expertise under one roof.
At a private launch event for the team and corporate partners, Dan said: “I’m excited to be launching a high-end digital initiative at this point in time. The web is in turmoil, with extortive advertising practices and cheap marketing tricks causing a race-to-the-bottom in pricing. The market is ripe for honest, clever, and original content strategy, and we intend to capitalise on that.”
Swagger will start trading in London beginning in December 2019.